Implicit Personality Theory

The Implicit Personality Theory describes when we look at somebody for the first time and pick up on one of their characteristics. We then take that characteristic and assume other traits about that person based off of their one characteristic we picked up. Solomon Asch is the theorist who discovered this theory (DeFleur, Kearney, Plax, & DeFleur, 2005). For example, if I meet somebody for the first time and they are friendly, I may assume they are a hard worker, a good student, and helpful. On the other hand, if I meet somebody who speaks in a monotone voice I may assume they are a boring individual and unsociable. This can also happen based off of somebody's sex. If somebody meets an attractive girl, they may assume that they are not good at playing video games, or that they are not very athletic.

Click here to view an example of how an attractive girl would be assumed not to be good partner for video games.